As part of a challenge in Mergo's intensive UX course, we had to create an application that could solve a real problem in our everyday lives.
Following the steps of the Stanford University Thinking Design Process (Empathize / Define / Ideate / Prototype / Test), we put our user-centered Learning Experience into practice.
Problem and opportunities
Proto-Persona
Task flow
Our app's proposal was to create a new experience inside the supermarket. Instead of carrying the products on a tiring ride shelf > cart > checkout > cart > trunk, our app allowed us to take pictures of the products with the camera of the mobile phone so that in the end, you just pay (in the app itself) and take everything away. Fast and comfy!
Navigation screens
App in action!
The low-fidelity prototype (on paper) allowed us to make a co-creative job with the team. In the end, we used Marvel Prototype to create a navigable prototype and validate the project with users.
